REWARDS
Ster-Kinekor Vitality benefits: your movie discount explained
Discovery Vitality gives you 50% off 2D, 3D and Cinema Nouveau tickets at Ster-Kinekor and 25% off Cine Prestige, NT Live, and IMAX tickets, with no assessment required to activate it.
Discovery Vitality Editorial Team
- October 2026
- 5 min read
Discovery Vitality gives you 50% off 2D, 3D and Cinema Nouveau tickets at Ster-Kinekor, and 25% off Cine Prestige, NT Live, and IMAX tickets. This is one of the more straightforward Vitality benefits to claim.
There's no health assessment to complete and no product to hold beyond your Vitality Health membership. The benefit is activated once in the Discovery app and the discount applies every time you book. Here's exactly how it works, what it covers for kids, and how to set it up. Specific limits, terms and conditions apply.
Vitality is a science-based behaviour change programme that helps you understand your health, track your progress and get rewarded for better choices with health, lifestyle and leisure benefits. The Ster-Kinekor movie benefit is one of those leisure rewards, giving you 50% off 2D, 3D and Cinema Nouveau tickets at Ster-Kinekor and 25% off Cine Prestige, NT Live, and IMAX tickets.
Key takeaways
Your discount depends on the ticket you buy: Get 50% off qualifying 2D, 3D and Cinema Nouveau tickets, and 25% off qualifying Cine Prestige, NT Live and IMAX tickets.
Eligible children can watch selected movies free: Child dependants qualify from their second birthday until the day before their eighteenth birthday. They can watch selected 2D and 3D movies that start before 7pm at participating cinemas.
Complete the Kids Vitality Health Review every 12 months: If the review expires, the free benefit ends and the standard Vitality Ster-Kinekor discount applies until a new review is completed.
- Activate and book digitally: Activate the benefit in the Discovery app and use your digital Vitality Ster-Kinekor movie card when making bookings.
- Activate Vitality Active Rewards in the Discovery app.
What discounts do you get with the Vitality Ster-Kinekor movie benefit?
With the Vitality Ster-Kinekor movie benefit, you can save on a range of movie experiences at Ster-Kinekor cinemas. You get 50% off 2D, 3D and Cinema Nouveau tickets, and 25% off Cine Prestige, NT Live and IMAX tickets after activating the benefit. Some movies may not qualify for a discount based on studio requirements, and the price displayed at the time of booking will apply.
| Ticket type | Discount |
|---|---|
| 2D | 50% |
| 3D | 50% |
| Cinema Nouveau | 50% |
| Cine Prestige | 25% |
| NT Live | 25% |
| IMAX | 25% |
Who qualifies for the Vitality kids movie benefit?
The Vitality Kids movie benefit gives eligible child dependants on a Vitality Health membership access to selected 2D and 3D movies free before 7pm at participating Ster-Kinekor cinemas. Children qualify for the benefit from their second birthday until the day before they turn 18.
To activate and maintain the benefit, the main member or spouse must complete the Kids Vitality Health Review every 12 months. Once the review is completed, eligible children can access the Vitality Kids movie benefit for the next 12 months.
If your child wants to watch a movie after 7pm, or attend an IMAX, Cine Prestige or NT Live screening, the standard Vitality Ster-Kinekor movie discounts will apply.
What else can you claim alongside your movie discount?
Vitality Active Rewards adds a small extra to your cinema visits. Achieve your weekly exercise, drive or spend goal and you can choose a small or medium popcorn from Ster-Kinekor as your reward, on top of your regular movie discount.
The Ster-Kinekor movie benefit is one of the easiest Vitality rewards to use consistently, since there's no assessment to renew for the adult discount and no product requirement beyond your membership.
How to activate your Vitality Ster-Kinekor movie benefit
Activate the benefit in the Discovery app, under the Vitality rewards section. The main member can activate it for every dependant on the policy; anyone over 18 can activate it for themselves.
Vitality is moving away from physical movie cards in favour of a fully digital benefit, though an existing physical card still works if you have one. Once activated, you'll get an SMS notification and can access your digital Vitality Ster-Kinekor card under Digital cards in the app, or add it to Apple Wallet if you're on iPhone. Use your card number to book at sterkinekor.com or the Ster-Kinekor app, and your discount applies automatically.
A few conditions worth knowing: you can only watch a given movie once at the Vitality rate, watching it again means paying full price, and you can't book two different movies for the same time slot. This benefit is also separate from Ster-Kinekor's own SK CLUB loyalty programme, you can belong to both, but can't combine the two discounts on one booking.
FREQUENTLY ASKED QUESTIONS
Here's what most people ask
Can I use the Vitality Ster-Kinekor movie benefit with sk club?
No. The Vitality Ster-Kinekor movie benefit and SK Club are separate programmes with different prices, rules and limits. While you can belong to both programmes, the Vitality Ster-Kinekor movie benefit cannot be used with any other discount, including the SK Club discount.
Can I watch the same movie more than once using my Vitality discount?
You can only watch a movie once at the Vitality-discounted rate. If you'd like to watch the same movie again, you'll need to purchase a second ticket at the standard Ster-Kinekor ticket price. The Vitality discount only applies to your first viewing of the movie.
What happens when my child turns 18?
The Vitality Kids movie benefit is available to eligible child dependants from their second birthday until the day before they turn 18. Once your child turns 18, they no longer qualify for the free Vitality Kids movie benefit. From that point, the standard Vitality Ster-Kinekor discounted movie rates will apply.
What if I lose my Ster-Kinekor movie card?
Discovery is moving away from physical movie cards and transitioning to digital cards. If your movie card is lost or stolen, you can find your Ster-Kinekor card number in the Discovery app and use it to book movie tickets on the Ster-Kinekor website or app. Existing physical movie cards can still be used, but members can also access their digital card through the Discovery app. iPhone users can also add their digital card to Apple Wallet for easy access when booking tickets.
Do refreshments and 3d glasses form part of the benefit?
No. The Vitality Ster-Kinekor movie benefit applies to qualifying movie tickets only. The cost of 3D glasses, refreshments and any other costs not specifically included in the benefit are excluded and must be paid for separately.
Does the Vitality Ster-Kinekor movie benefit include IMAX and cine prestige tickets?
Yes. After activating the Vitality Ster-Kinekor movie benefit, you can get 25% off IMAX, Cine Prestige and NT Live movie tickets. Qualifying 2D, 3D and Cinema Nouveau tickets receive a 50% discount. Some movie offerings may not qualify for a discount based on studio requirements.
Children on the Vitality Kids movie benefit can attend IMAX, Cine Prestige and NT Live screenings. However, the free movie benefit only applies to selected 2D and 3D movies before 7pm. For IMAX, Cine Prestige and NT Live screenings, the applicable Vitality-discounted adult rate applies.
Make your next movie outing more rewarding with your Discovery Vitality Ster-Kinekor benefit.
Disclaimer
This article is a summary of the Vitality Ster-Kinekor benefit. Specific limits, terms and conditions apply, and Ster-Kinekor may change movie pricing or benefit rules at its own discretion at any time.
Discovery Vitality (Pty) Ltd, registration number 1999/007736/07, forms part of Discovery Health (Pty) Ltd, authorised financial services provider.