Get up to 50% back on baby essentials at Baby City with HealthyBaby.

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Introducing HealthyBaby - the benefit that rewards anyone shopping for baby essentials - whether you're a new parent stocking your nursery, a seasoned parent needing a booster seat, a grandparent wanting to be equipped for visits or even a friend going to a baby shower.
Get up to 50% back day-to-day items like nappies, barrier cream and wet wipes AND up to 50% back on premium items like prams, cots, booster seats and more.

How to get up to 50% back with HealthyBaby

Activate HealthyCare with Dis-Chem as a partner to get up to 25% back. Boost your rewards to up to 50% with Discovery Bank.

Step 1

Get a Dis-Chem or Baby City Benefit card


Step 2

Activate HealthyCare with Dis-Chem as a partner to get HealthyBaby
Step 3

Shop for qualifying items

Healthybaby catalogue

Step 4

Swipe your Dis-Chem or Baby City Benefit cards at the till

What you need to know

Vitality members 18 years and older can activate the HealthyBaby benefit and enjoy up to 25% back from Baby City. Vitality Health members with a qualifying Discovery Bank product and a Vitality Money membership, can boost their rewards and earn up to 50% rewards at Baby City.

You will need to have a Dis-Chem Benefit card linked to your ID in order to activate the HealthyCare benefit. By activating HealthyCare and having Dis-Chem as a partner, your HealthyBaby benefit will also be active.

View the HealthyBaby catalogue for an extensive list of qualifying HealthyBaby items.
Once you activate the HealthyCare benefit and select Dis-Chem as one of your partners, follow these steps to earn your HealthyBaby rewards:
  1. Use your Dis-Chem Benefit card to activate your HealthyCare benefit online. If you don't have a card, visit a Dis-Chem store to collect a Dis-Chem Benefit card.
  2. Visit any Baby City store in South Africa.
  3. Swipe your Dis-Chem or Baby City Benefit cards before the cashier rings up your Baby City purchases.
  4. If you have a qualifying Discovery bank account, you will need to pay with your qualifying Discovery Bank credit card to get boosted rewards
  5. Your monthly reward will be converted into store loyalty points that will be paid into your Dis-Chem or Baby City Benefit cards. Discovery Bank members will have their rewards paid as Discovery Miles into their Discovery Miles account
Your total HealthyBaby reward is calculated based on your engagement with Vitality Health and Vitality Money programmes.
  1. Activate your HealthyCare benefit
    Activate your HealthyCare benefit at Dis-Chem. This will simultaneously activate your HealthyBaby benefit at Baby City. Once you have activated, you will get up to 10% reward at Baby City.
  2. Complete your Vitality Health assessments
    To increase your rewards up to 25%, complete your Vitality Age online assessment and do a Vitality Health Check. You and your spouse (if applicable) must complete both these health assessments once every 12-month rolling period to keep your maximum rewards percentage.
  3. Buy HealthyBaby items
    When shopping for qualifying HealthyBaby items at Baby City, remember to swipe your Dis-Chem or Baby City Benefit cards at the till before the cashier rings up your purchases and pay using your qualifying Discovery Bank credit card.

Engage with Vitality Money to get your HealthyBaby rewards boosted up to 50% back:

Your personalised dynamic rewards may change based on your engagement with the Vitality Money programme. Your boosted Vitality Money rewards at Baby City are based on the following criteria:
  • Your Discovery Bank product - Discovery Bank Platinum or Black Card Account or Discovery Gold, Platinum, Black or Purple Suite.
  • Having activated Vitality Money, and your Vitality Money status.
  • The accumulated qualifying monthly spend on your Discovery Bank credit card.

This will be used to determine a spend level, which will include local and international straight and budget purchases made online and in-store using the qualifying Discovery Bank credit card, based on the date the transaction was made, however, only once the transactions have been banked by the merchants. It will also include any spend on secondary credit cards associated with your primary Discovery Bank credit card account.
Note: The following transactions do not qualify towards your qualifying monthly spend:
  • Cash withdrawals
  • Traveller's cheque purchases
  • Electronic funds transfers
  • Payments made through online banking
  • Debit orders
  • Budget facility transfers
  • Gambling transactions
  • Health Banking transactions
  • Discovery Pay transactions
  • Any transactions with a Discovery Bank debit card
  • Your account must be kept in good standing. 'Good standing' means that none of your Discovery Bank accounts and credit facilities are overdrawn, in arrears, in default, or subject to any legal process with Discovery Bank including keeping your Know Your Client and Anti Money Laundering information up to date. 'Legal process' excludes debt review as defined in the National Credit Act 34 of 2005.
  • Your Discovery Bank account must qualify for rewards.

Join today

Get up to 75% saving at Virgin Active or Planet Fitness.
Get up to 25% back on HealthyFood items at Pick n Pay or Woolworths.
Get up to 25% back on personal care items at Clicks or Dis-Chem.
Get up to 50% saving on fitness devices and Nike performance gear and apparel.
Get up to 35% off your next flight.
Half-price movies at Ster-Kinekor.

0860 000 628

Which of the following product(s) do you have?

Boost your Vitality HealthyBaby rewards

With Discovery Bank to get up to

50% back

You can boost your HealthyBaby rewards up to an additional 25% at your selected partner as a Vitality health member and a qualifying Discovery Bank client with the Vitality Money programme.

If you are a Discovery Bank client with the Vitality Money programme, you can get up to 25% back on HealthyBaby items.

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